Further Editing After Second Audience Feedback On Pre Cut

We decided to again make even more changes to the aesthetic and design of our music video to maximise quality, all of the changes can be seen below with images of the process taken whilst editing our music video further.

We as a brand noted how important digital marketing was within several music videos that we had watched. We felt that we should also take advantage of the gigantic rise of social media within the Music Industry. We therefore started the hashtag #SGIM (Sexy Girls In Menswear) the name of our bands song, which we edited into our music video so that our aduience could tweet it after they saw it on our music video, allowing for the bands name to grow and for our audience to share their opinions on the music video. I also personally took it upon myself to tweet this hashtag followed by information regarding the release of the album, keeping our audience entertained with anticipation.

We also felt that we should personally edit in royalty free scenes from various concerts to create a real band feel to our music video. We also managed to cleverly edit our own brand recognition into some of these scenes with our triangle clearly appearing on the stage in the above right picture. Using the likes of Adobe Photoshop CS6 added fantastic realism to our music video and some of the crowd shots thoroughly transform the aesthetic of our production in my eyes.

Above feature another image of the fantastic royalty free crowd scenes added into our music video as well as the image on the right which features us utilising the lens flare setting within Adobe Premiere Pro CS6. We felt that adding a lens flare to our production in certain scenes thoroughly transformed the visuals of our Music Video. I personally feel that the further audience feedback has been fantastic and has transformed our music video from average to extremely strong.

As you can see in the above feature we have added a letterbox theme to several scenes within our music video. In our previous feedback this was a key topic of our criticism from several people and so we chose to follow convention and add them in to several scenes. I personally feel the letterbox as a really professional edge to our music video and highlights the huge improvement that the aesthetic of our music video has undertaken.

Further Audience Feedback After Edited Pre Cut

After our first set of feedback on our pre cut we then decided to make several changes to try and improve the general aesthetic and feel of our music video. We then thought it would be a great opportunity to get even more feedback from a different audience to see what their take on our current production was.

We have now processed these opinions into changes within our music video, and we feel the overall music video has improved immensely in terms of visuals and construction.

Further editing after Pre Cut

Above are images of our editing processes after getting criticism from an audience of our pre cut. The opinions offered by the people who viewed the footage were extremely helpful and therefore allowed us to change and edit extra details into our music video which improved the visual aesthetic immensely. As you can see text, and imagery were added into the music video through Photoshop CS6 and later transferred into Adobe Premier Pro CS6.

Audience Feedback On Pre Cut Of Our Music Video

I personally videoed and edited audience feedback of my groups Pre Cut of our A2 Music Video. We are now analysing the feedback and making vital improvements as suggested by our audience.

Extra: Magazine Front Cover Advertisement

We felt as a band that we could enhance the launch of our debut album by doing some extra work towards the bands promotion. We chose to develop a Music Magazine Front Cover in order to market our bands image even further on popular magazine NME.

Magazine Front Cover

Music Video Poster For Our Band (Overexposed)

Music Video Poster

My Band's Digipak

Organisation Of Media Filming

As the group leader and director of our A2 music video I personally took I upon myself to organise the filming dates and various locations for the band. I personally created a WhatsApp group and messaged a mixture of Drama, Media and Photography teachers in order for my group to film to a good and accurate schedule. As you can see below are the conversations between myself and several teachers showing my organisation of filming within the band.

I personally feel that utilising contact between the group through WhatsApp was an extremely clever and efficient decision as it enabled me to organise my entire group at once, informing them on dress code, and what our schedule was for different days.